Watches and Wonders 2025: The Coolest Watch Novelties

With pastel pops, Pop Art influences, and playful twists on time itself, Watches and Wonders 2025 delivered a vibrant feast of creativity. Discover the coolest watches setting trends in Geneva this spring.

Every year, Watches and Wonders Geneva delivers an exciting mix of precision, style and innovation, and this year was no different. The show is a mecca for watch lovers; this edition attracted a record 55,000 watch fans from all over the world. All of them are on the hunt for the new and the exciting, and I was right there among them. Here is an edit of some of the most interesting novelties I saw at the show – each one packed with personality and guaranteed to turn heads.