Trend: Affordable fine jewellery collections from luxury brands


Over the last few years I have noticed an ongoing trend in luxury watches and fine jewellery for creating more affordable lines, with 'entry level' price points; accessible to jewellery fans of younger age. One of the most obvious benefits in owning one of these pieces is that they have been created by a luxury brand, with the same level of craftsmanship and high quality materials as all the other jewels under the same name. Delicate pieces by Cartier, Tiffany & Co., Boucheron and many world famous are perceived as status symbol, no matter which collection they belong to. In this article, I will introduce you to iconic collections that will not break the bank.

Tiffany & Co.

Tiffany & Co.’s latest  ‘Tiffany T’ line features fine jewellery in yellow and white 18k gold with ‘T Smile’ earring priced at £515, increasing to £1,225 for the diamond studded version of this same design. The line includes incrementally larger versions of the ‘T Smile’ pendant necklaces, bracelets, and rings, catering for a spectrum of budgets. The chic design is streamlined and simple, making this line perfect for those looking to add a Tiffany & Co. piece to a growing fine jewellery collection.



De Beers

De Beers rank among the most important diamantaires and diamond jewellery designers in the world, and with this in mind, the entry level ‘My First De Beers One Diamond’ bracelet will set you back only £700. The 'My first De Beers' collection was specifically created for younger audience, and for those who wanted diamond jewellery which could be worn every day, and to compliment other jewellery pieces.


Dior

One of the easiest ways to buy into high jewellery luxury brands is to select pieces which have fewer diamond and gemstone embellishments, and Dior's ‘Oui’ and ‘Bois de Rose’ collections fit the bill perfectly. The gold pieces are simplistic, stackable and feature a trend led design - the usual Dior price-tag does not apply to these pieces, but purchasing still allows you to buy into the prestige of the brand. 



Van Cleef & Arpels

One of Van Cleef & Arpels most popular collections is the ‘Alhambra’ line, with the signature four-leaf clover motif that was originally launched in 1968. The Alhambra line represents love, fortune, luck and health and individually features more than 100 pieces, whose prices start at £1,100 for the ‘Sweet Alhambra’ butterfly bracelet. The extensive collection is definitely the best way to wear a piece from Van Cleef & Arpels for those who are just dipping their toe into the fine jewellery world.


Chopard

Chopard’s ‘Ice Cube’ is another line which has proved to be popular due to the uncomplicated nature of its design. The most affordable piece is the 18k ethically certified ‘Fairmined’ white gold ‘Ice Cube Pure’ ring, priced at only £635. The range climbs in price with the introduction of diamonds throughout the jewellery, but here the distinguishable yet straightforward design is the draw of these pieces.




Boucheron

Boucheron’s ‘Serpent Boheme’ collection is undoubtedly the most luxurious of this selection of accessible fine jewellery lines, with a higher price point and larger variation of gemstones. Inspired by the fabled protective qualities of the snake, the pieces feature large millegrain effect surrounding each see-through or opaque gemstone. Lapis lazuli, citrine, amethyst, onyx, mother of pearl and pavé diamonds are all on offer, so there is a version of the Serpent Boheme jewellery to suit all tastes and budgets.


Whether you are looking for fine jewellery to give as a gift, or for pieces which will begin a lifelong jewellery collection, then consider some of the world’s finest jewellery brands and their designs which offer luxury for less.


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