Empire Building: Most Expensive Jewel in Tiffany’s History Debuts in the Middle East
The famous Tiffany & Co. 2021 Blue Book high jewellery collection, Colours of Nature, continues to travel the world. This collection of more than 200 unique pieces has already made its way from America to Asia, and most recently made its debut in the Middle East at the Dubai Expo. To make this event truly memorable, the brand has timed it to coincide with the release of the most expensive jewel in its history.
I won’t ask you to guess what jewel we are talking about as there are so many masterpieces that the legendary brand’s craftsmen have created. Many of them could have a claim to the title of the most expensive jewel! However, it’s the archival World’s Fair necklace, adorned with the stunning 80 carat Empire Diamond, which takes the crown.
This necklace has become a kind of bridge uniting the past and present, ensuring the brand’s affinity with its 184 years of history. In January, Tiffany & Co. announced plans to transform the archival necklace, replacing the original aquamarine in the centre of the piece with an IF (internally flawless) oval-shaped, D-colour Type IIa diamond weighing over 80 carats.
The reimagined Tiffany & Co. World's Fair necklace set with an internally flawless, oval-shaped, D-colour Type IIa diamond weighing over 80 carats
Its size is surpassed only by the yellow Tiffany Diamond, which weighs almost 130 carats and is widely known to be ‘off the market’. It is currently part of Tiffany & Co.’s private collection and was last seen around the neck of Beyoncé in a new advertising campaign for the brand.
But back to the World’s Fair necklace: an Art Deco masterpiece set with colourless diamonds. The recreation of this incredible archival necklace reflects the tradition of innovative jewellery design at Tiffany & Co.: the breathtaking Empire Diamond can be worn not only in a necklace, but also gracefully transformed into a platinum-set ring. You can choose to admire it as a transformable piece, or, if you wish, you could decide to purchase it for a price in the range of $20-30 million.
The Tiffany & Co. World's Fair necklace with the 80 carat Empire Diamond
It is worth mentioning that the exhibition in Dubai was a debut for Tiffany & Co.
A selection of Tiffany & Co.'s loose diamonds and gemstones on display at the Dubai Expo 2020
In the first room, loose stones of all kinds were on display, from rare coloured stones to iconic pieces that the brand proudly presented to the world throughout the 20th century. The second hall was a tribute to the maison’s legendary designer Jean Schlumberger. It included the renowned designer’s wonderful creations, allowing visitors to get personally acquainted with the historical jewellery that you find in jewellery textbooks.
The 1939 World’s Fair promised “a glimpse into the world of tomorrow,” and the theme of the Dubai Expo was “uniting minds, creating the future.” Both exhibitions put the future centre stage, thus creating the perfect opportunity for the presentation of such an impressive piece of jewellery.
WORDS
Katerina Perez With more than 12 years’ experience in the jewellery sector, Katerina’s expert knowledge spans everything from retail sales and management to content creation, including brand building, jewellery writing and styling. Born and raised in St Petersburg, Katerina’s favourite hobby as a child was playing with the treasures in her grandmother's jewellery box, inspiring a lifelong love of jewellery from a very early age. She spent five years in St Petersburg University of Culture and Arts studying not journalism but business studies and languages, and her writing skills have developed as her passion for her favourite subject – jewellery – has grown. This is why her writing comes straight from the heart rather than the pages of a book. Daughter of an entrepreneur mother, Katerina exchanged her retail management job for jewellery writing in 2013 and hasn’t looked back since.
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