Yoko London: Inside the New Sloane Street Flagship Store

September 26, 2022

By Katerina Perez

3 min read

I left London, but London hasn’t left me! When an opportunity arises to visit the UK capital, I am there! So, on the last day of August, I attended the opening of Yoko London’s new flagship boutique, housed in a grand 19th-century building on Sloane Street. The British pearl jeweller has curated an expansive space for its core collections and High Jewellery creations, plus private areas for VIP clients seeking something special. Let me take you inside the new store and share my impressions of this Yoko London destination…

When the Hakimian family get in touch and ask you to be one of the first visitors to their brand’s new London flagship boutique, you get on a plane (or the Eurostar, in my case)! So it was a pleasure to be invited to witness the latest jewel in Yoko London’s pearl crown, located on Sloane Street in the Royal Borough of Kensington and Chelsea. It’s a fantastic location on a popular shopping street that links Sloane Square and the King’s Road to Knightsbridge, where you’ll find Harrods department store. 

A closer look at the interior of the new Yoko London flagship boutique on London's Sloane Street

A closer look at the interior of the new Yoko London flagship boutique on London's Sloane Street

 Katerina Perez at the Yoko London flagship boutique

Katerina Perez at the Yoko London flagship boutique

 Japanese Akoya pearl and diamond earrings from the Yoko London Raindrop Collection

Japanese Akoya pearl and diamond earrings from the Yoko London Raindrop Collection

 South Sea pearl and diamond earrings from the Yoko London Tassel Collection

South Sea pearl and diamond earrings from the Yoko London Tassel Collection

 Japanese Akoya pearl and diamond ring from the Yoko London Starlight Collection

Japanese Akoya pearl and diamond ring from the Yoko London Starlight Collection

 Pink Freshwater pearl and diamond earrings from the Yoko London Eclipse Collection

Pink Freshwater pearl and diamond earrings from the Yoko London Eclipse Collection

 South Sea pearl and diamond earrings from the Yoko London Starlight Collection

South Sea pearl and diamond earrings from the Yoko London Starlight Collection

 South Sea pearl and diamond earrings from the Yoko London Starlight Collection

South Sea pearl and diamond earrings from the Yoko London Starlight Collection

 Akoya pearl and diamond ring from the Yoko London Starlight Collection

Akoya pearl and diamond ring from the Yoko London Starlight Collection

 South Sea pearl and diamond earrings from the Yoko London Starlight Collection

South Sea pearl and diamond earrings from the Yoko London Starlight Collection

 Akoya pearl and diamond earrings from the Yoko London Eclipse Collection

Akoya pearl and diamond earrings from the Yoko London Eclipse Collection

 One of a kind ‘Waterfall’ necklace from the Yoko London High Jewellery Collection, featuring Akoya pearls and diamonds

One of a kind ‘Waterfall’ necklace from the Yoko London High Jewellery Collection, featuring Akoya pearls and diamonds

 South Sea pearl and diamond ‘Goddess’ necklace from the Yoko London High Jewellery Collection

South Sea pearl and diamond ‘Goddess’ necklace from the Yoko London High Jewellery Collection

 Plunging South Sea pearl and diamond necklace from the Yoko London Starlight Collection

Plunging South Sea pearl and diamond necklace from the Yoko London Starlight Collection

 The interior of the new Yoko London flagship boutique on Sloane Street in London

The interior of the new Yoko London flagship boutique on Sloane Street in London

 The new Yoko London flagship boutique on Sloane Street in the Royal Borough of Kensington and Chelsea

The new Yoko London flagship boutique on Sloane Street in the Royal Borough of Kensington and Chelsea

 The interior of the new Yoko London flagship boutique on Sloane Street between Sloane Square and Knightsbridge

The interior of the new Yoko London flagship boutique on Sloane Street between Sloane Square and Knightsbridge

Sapphires: All the Colours of the Rainbow in September’s Birthstone

continue reading

Jewel of the Month: Taking Flight with The Gift of Love Necklace by Graff 

Let’s examine this feat of jewellery artisanship and celebrate its status as our ‘Jewel of the Month’ for February 2025

by Sarah Jordan

Nature’s Folio: The Boucheron Untamed Nature High Jewellery Collection

Be prepared to feel transported to the French countryside, somewhere in the 19th century, armed with only a graphite pencil and the very earliest monochrome camera…

by Sarah Jordan

Galentine Gifts: Jewels to Celebrate Female Friendships this Valentine’s Day

If you are searching for the perfect present to spoil the hero BFFs in your universe, start with this shopping guide by Rachael Taylor

by Rachael Taylor

Ready for Love: Heart-Shaped Jewels for the Perfect Valentine’s Day

Find the perfect heart for your lover with Rachael Taylor’s guide to the latest designs, from chubby diamonds to gold embroidery and magical opals

by Rachael Taylor

Unique Proposals: Alternative Engagement Ring Designs for 2025

This year, it's all change, with some of the key alternative engagement ring trends for 2025 representing a very real evolution of this most classic of jewels

by Claire Roberts

Chain Reaction: Shells Reinvented with the Melanie Georgacopoulos Katina Collection

I spoke to Melanie to discover more about her latest, innovative offering…

by Sarah Jordan

Proudly Indian: The Myriad Facets of Zoya from the House of TATA

Let me take you behind the scenes of my visit and highlight some of the wonders I discovered…

by Katerina Perez

Latest Stories

Add articles and images to your favourites. Just

Gem Focus:Brazil Gem Commerce

Discover a company specialising in the cutting and trading of Brazilian and African precious gems, including Paraiba, rubellite and morganite

by Katerina Perez

Jewels Katerina Perez Loves

Continue Reading

Writing Adventures:Co-Authoring the Book

Paraiba: The Legacy of a Color

by Katerina Perez

Jewellery Insights straight to your inbox

Style Guide

By using this website, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.